Summary

Roarty Digital Inc. + Epic Games + LEGO
2D ARTIST & TEXTURE PAINTER | Project: LEGO Fortnite
Contract • Dec 2022 - August 2024 | British Columbia, Canada

I designed and executed over 58 2D characters (skins/outfits) for the global release of the hit AAA game, LEGO Fortnite, directly contributing to its visual identity.

I performed texture painting for the character models, ensuring consistency with LEGO's iconic visual style and Epic Games' quality standards.

I collaborated closely with the 3D modeling and art direction teams to ensure accurate implementation of the 2D concepts into the final game assets.

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Bankingly
SENIOR VISUAL DESIGNER & UI SPECIALIST
Contract • Dec 2021 - Sep 2022 | Montevideo, Uruguay

I led the design and execution of 360° marketing campaigns for clients in Latam, Africa, and Asia, spanning from creative conceptualization to production of all graphic materials (print and digital).

I designed and animated motion graphics and promotional videos for social media, achieving an average 25% increase in engagement across key platforms.

I conceptualized and developed user interfaces (UI) for websites and applications, focusing on improving user experience (UX) and brand consistency internationally.

I managed the comprehensive design of trade show booths and pop materials, creating immersive experiences that increased lead capture by 15% at key events.

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OLIVER+ / ADIDAS
VISUAL DESIGNER & PRODUCTION SPECIALIST
Contract • Mar 2021 - Jan 2022 | London, England, United Kingdom

I executed and adapted global marketing campaigns for North America, Europe, and Latam, ensuring the consistency and visual excellence of the adidas brand across all channels.

I led the production of a high volume of creative assets, including social media graphics, motion graphics, and pop art, for key product launches and seasonal campaigns.

I performed advanced editing and retouching for product photography and campaigns, meeting the brand's demanding quality standards.

I collaborated on the creative proposal and video editing for digital content, helping to increase engagement and brand visibility on key platforms.

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TAGComics
CONCEPT ARTIST, COLORIST & COVER ARTIST
Contract • Sep 2020 - Jan 2022 | Hartford County, Connecticut, United States

I colored high-impact covers, creating compelling images designed to capture the reader's attention at the point of sale.

I fully colored interior pages, establishing the atmosphere, emotional tone, and visual narrative of the stories in close collaboration with the writers and inkers.

I developed concept art for characters and environments, laying the visual foundation for new projects and ensuring a coherent artistic vision from the outset.

I consistently delivered high-quality artwork under tight production deadlines, contributing to the successful launch of The Dreamer.

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ZIP ZAP SOCIAL PR
ART DIRECTOR & SENIOR VISUAL DESIGNER
Contract • Mar 2018 - Dec 2018 | Barcelona Area, Spain • Remote

I handled art direction and visual strategy for multiple clients and the brand itself, leading projects from initial concept to final delivery of digital and print assets.

I designed and optimized high-performing creatives for performance marketing campaigns (Google Ads, Facebook Ads), achieving an average 30% increase in click-through rates (CTR) for key clients.

I led UI/UX design for web projects, focusing on creating intuitive user experiences that reduced the bounce rate by 20% on a redesigned website.

I developed the complete brand identity for corporate events, creating cohesive visual experiences that boosted visibility and attendee engagement.

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Orange Planet Labs | UNIAT
SENIOR VISUAL DESIGNER & CG ARTIST
Jan 2015 - Jan 2017 | Zapopan Area, Mexico

I was responsible for the creative direction and design of the visual identity for UNIAT, a leading university specializing in film, animation, and video games, ensuring a cohesive and engaging brand to attract new talent.

I created and executed visual marketing campaigns for program promotion and events, designing a wide range of assets that included illustrations, print/digital collateral, and branding for key events.

I developed visual content for social media, increasing student and applicant engagement by 40% through graphics, motion graphics, and strategic posts.

I contributed to the development of concept art and visual assets for internal animation and video game projects.

Skills

Software proficiency

Photoshop

Illustrator

Substance 3D Painter

LightWave 3D

CorelDRAW Graphics Suite

InDesign

Flash

Premiere

Dreamweaver

Animate

Camtasia

Marvelous Designer

Blender